What is user experience?
User experience is also known simply as UX and means user experience. This refers to the experience that a user has with a particular product or service. Optimal alignment and good design are important in order to offer the user a good user experience.
What is the importance of user experience for SEO?
The success of a product, service or website depends heavily on the user experience. For the website sector, this means that it is not just the appearance that is important. Users should always be the focus of attention so that they feel comfortable, stay for a long time and are happy to come back.
SEOs should ensure that a website is easily accessible and easy to navigate. It is also important for users to be able to find the information they want quickly. The user experience of a website also includes
- Well structured
- Fast loading times
- legible font in a pleasant size
- also offer a page optimized for mobile devices
If users are satisfied, they are happy to return to the site and contribute to a higher conversion rate. If websites load slowly, this leads to a high bounce rate because nobody wants to wait. A high bounce rate signals to Google that something is not right, which may result in the website being downgraded.
