What is text-to-code ratio?
The term text-to-code ratio is used to describe the ratio between the text that can be read by the user and the source code of the website that is not visible to users. The number of characters from the source code and the visible text can be put into a ratio as a percentage. This is the text-to-code ratio value. The value should preferably exceed the 25 percent mark.
What does text-to-code ratio mean for SEO?
Text-to-code ratio is supposed to be a ranking criterion to a certain extent. However, the extent to which the weighting is designed is not known. There are also many sites, such as online stores or YouTube, that have much more source code than text content. Nevertheless, they rank much better than other pages with a good text-to-code ratio.
The search engine operators probably attach great importance to user-friendliness. Websites should be formatted and edited for users. Good and simple navigation is necessary.
An accessible source code with relevant and interesting text content is important for search engines. Added value is important in order to rank well. The website must also load quickly. It is also possible that text-to-code ratio is seen as an important ranking factor, but is ultimately not relevant. As many factors play a role, it is generally difficult to say which ranking factor carries which weight.
