What are tags?
Tags and meta tags are often confused with each other, although they are two different pairs of shoes. When we talk about tags, we are referring to keywords that are assigned to a post in WordPress. Tagging is referred to as keywording.
What significance do tags have for SEO?
Tags have no important function for SEO, as they are mainly used to structure your own website. However, if you use the tags sensibly and incorporate them, you offer your readers high added value, which ultimately has a positive effect on your search engine ranking.
Good content with relevant tags keeps users on the site for longer. Search engines consider it positive when readers stay longer on a website. It is preferable to use tags together with categories. Posts are assigned to the corresponding tag/category combinations and become even more interesting for users. However, too many tags should not be used. It also makes sense to only assign a post to a single category.
What are tags good for?
Tags are used to structure and sort the individual posts. For Google, however, they are only indirectly relevant. The tags mainly have an administrative function, so to speak. Tags also simplify navigation in the blog. Users can find their way around more quickly and access posts that interest them.
What are the differences to meta tags?
Meta tags are used when creating websites in XHTML or HTML. These include meta description, meta title and meta keywords. This information is relevant for search engines. Meta description and title are visible in search engines so that users can directly see what content the website is about. Appealing descriptions entice users to click on them.
