What is relevance?
Relevance is a term for significance. Secondarily, it is also a term for the situational importance of a certain context.
What does relevance mean for SEO?
In the area of SEO, content relevance indicates how important the website is in relation to a specific search term or topic. Topic relevance is particularly important for search engine optimization and a good ranking.
To achieve a good ranking, you need good content that is tailored to the search query. The better the content of a website, the higher the probability of a good search engine ranking. Content relevance is a ranking factor that should not be underestimated. After all, it is a factor that Google uses to index your website.
How is relevance created in practice?
In practice, search engines use algorithms to check which indexed websites match the user's needs and the web search for each search query. Relevance stands for the importance of the page as rated by Google. The more relevant the content is, the more important it is for Google search engines. If you want to land in the top positions, there is no way around good search engine optimization with optimal content.
