What is Image Map?
Image maps are clickable graphics that link to another page or document. An image map is implemented in the source code. However, it does not necessarily have to be just graphics. It is also possible to add hyperlinks to video files.
What significance does Image Map have for SEO?
Image maps are occasionally used in search engine optimization. However, it does not make sense in terms of optimization. These elements are usually found in the spam area so that the user does not directly see what is being linked to. Most search engines do not follow links from image maps.
There are also some webmasters who like to use image maps. It improves the usability of the website compared to a normal navigation menu. This is a great advantage. However, it can also quickly become a disadvantage, as some browsers may not be able to load graphics. This can make further navigation problematic. If you absolutely want to insert image maps for the navigation, you should make sure that there is an alternative navigation for such a case. Thanks to the alternative navigation, users can switch to the next page even without an image map, stay on the page longer and make a selection.