What is a domain trust?
Domain trust refers to the trustworthiness of a website. If a website has a high domain trust, it is trustworthy, which also has a positive effect on its ranking in the search engine.
What does domain trust mean for SEO?
A high level of trustworthiness is necessary for a good ranking. It is therefore essential to adapt a website accordingly. There are several factors that influence domain trust. These include high-quality content, avoiding spam and complying with webmaster guidelines.
Domain trust also depends on the trustworthiness of linked websites. If there are backlinks for a page from websites with a high domain trust, the linked website can enjoy a positive effect. However, if there are inferior backlinks with low domain trust, this will have a negative effect. It is therefore important to only obtain backlinks from trustworthy sites.
Not all websites are classified as trustworthy. Content is one of the most important criteria for ranking well. Google also notices if a website is often mentioned on the web. This indicates that the website is very popular. It is also conceivable that social media platforms can also help to increase domain trust if a brand is mentioned frequently.
SEOs must also keep an eye on the pages that link to their own website. A regular analysis is necessary and useful to ensure that your own domain trust does not deteriorate.
