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response time

seo glossary from digital now gmbh

What is a response time?

Response time is also known as response time. This is the time between sending the request and the response from the server. The response time is also known as performance. The performance of the website is important for a good ranking.

What significance does response time have for SEO?

One of the most important SEO criteria is clearly the response time. If it takes too long for a response to come from the server, users will quickly bounce. It is therefore essential that the response time is as short as possible.

Google also evaluates the response time. Experience shows that the time spent on a page with a long response time decreases. The bounce rate is therefore higher than normal. A website with a long response time and a high bounce rate is ranked lower.

Consequently, it is an important goal of SEOs to keep an eye on the response time and take action if it takes too long. For a website to rank well, users must be kept on the site. If the content is relevant and designed with a lot of added value, such a page is usually always interesting for users. However, a response time that is too long counteracts this. For this reason, optimizing the response time is also an important task for the search engine optimizer.