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mozrank

seo glossary from digital now gmbh

What is MozRank?

MozRank is an important performance indicator. It can be used to determine the link popularity of the website. MozRank makes it possible to compare websites in terms of incoming links. These links can be evaluated in terms of their popularity. In principle, it is similar to Google's PageRank.

What does MozRank mean for SEO?

The MozRank key figure is important for link building. Thanks to the performance indicator, it is possible to determine how valuable a website is and whether it is interesting and relevant for link building. However, SEOs should not rely solely on the result. Instead, it should be seen as an indication and supplement. The value can also be compared with PageRank. Normally, the two values are quite similar. It is therefore preferable to look at both values in order to be able to better evaluate a website.

The MozRank is further subdivided into Moz Domain Rank and Moz Subdomain Rank. The MozDomain Rank provides information about the link popularity of the main domain. The Moz Subdomain Rank provides information about the link popularity of the subdomains. The value can be between 0 and 10, with the highest number indicating the best link popularity. To achieve a good value, many high-quality links are necessary. Many websites only have a MozRank of 3.