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footer

seo glossary from digital now gmbh

The footer is the lower section of a website. The footer is also known as the footer. The footer usually contains the legal notice or further information about the company.

There is usually no strong link power in the footer area of a website. Years ago it was different. Back then, many footer links were integrated on the homepage in order to pass on the link juice to other pages. Of course, this was often exploited, which is why these links were devalued.

However, it is also the case that the footer should not be completely dispensed with. Deep links could be integrated so that crawlers can visit and index certain subpages. Thanks to the deep links in the footer, it is possible for crawlers to delve into the depths of the website more quickly and easily and scan areas that would otherwise only take place after crawling numerous subpages.

For SEOs, this means that the footer is excellent for internal links and is helpful when indexing a page.

Experience has shown that users always look in the footer for important information such as the address and contact details of a company. Therefore, really important data such as the imprint should also be linked there. This increases user-friendliness if the desired information can be found quickly.